Sunny Notes

Weekly Insights for Business and Life

Mission Driven

Good evening,

Wow – Friday arrived fast! Today found me reflecting on a question I was asked recently. It’s not just a business question; it’s a personal question, too.

What is your mission statement?

Here at Sunny Media Group, the business side of the question is easy to answer because we talk about it all the time. Our mission is to help you get a better return on your investment in marketing and advertising. Plain and simple.

On the personal side, mission statements aren’t as often discussed. But what a great idea it is to create a personal mission statement that articulates what we’re about and our approach to life.  It’s certainly worth putting some thought into.

For my part, my personal mission statement can be stated in two words that hopefully come as no surprise to anyone who knows me: be sunny. In other words, bring enthusiasm, joy and optimism to the world around me.

Let’s each be true to our personal mission – and have a sunny day!

Clarity

P.S. “Personal leadership is the process of keeping your vision and values before you and aligning your life to be congruent with them.” Stephen Covey

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Work & Play

Good morning,

Hurray for Friday! Loving the work I do doesn’t diminish the fact that I also love Fridays – and this one feels like the conclusion of a particularly long week. (Maybe because it follows a short week?)

Achieving some balance in life is important and one way to do that is…

Work hard. Play hard.

Somehow we all need to find time to recharge our batteries. For me, getting outside is a big part of doing that. It’s amazing how refreshing a simple change of scenery can be! Whether it’s a golf course, a mini road trip or a walk in the park, going someplace on the weekend that I never go during the week helps give me a fresh start.

What helps you refresh? I hope you get to enjoy it this weekend – and have a sunny day!

Clarity

P.S. “If you neglect to recharge a battery, it dies. And if you run full-speed ahead without stopping for water, you lose momentum to finish the race.” Oprah Winfrey

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Independence Day

Good morning,

Happy Independence Day! How wonderful it is to be free as a country and free as individuals to stand up for our own principles, beliefs and values. This morning I’m reflecting on our freedom to:

Think freely.

Each of us has the opportunity, and perhaps the obligation, to form our own opinions and forge our own path. Other people may try to tell us what to do and even how to think, but ultimately we are free to make our own decisions.

Let’s be independent – and have a sunny day!

Clarity

P.S. “Independence – is loyalty to one’s best self and principles, and this is often disloyalty to the general idols and fetishes.” Mark Twain

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Offline

Good evening,

Happy Friday! I came across a mug inscribed with:

“A life…where can I download one of those?”

It was welcomed comic relief and a not-so-subtle reminder that life isn’t meant to be lived online.  Computers are incredible tools and the internet offers virtually limitless access to information and entertainment.

But to fully engage with life we have to get outside, connect with people face to face and experience the infinite world beyond our computers.

So instead of trying to “download a life” let’s make plans to enjoy this weekend with friends and family – and have a Sunny weekend!

Clarity

P.S. “Just living is not enough… one must have sunshine, freedom, and a little flower.” Hans Christian Anderson

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Even Better

Happy Friday!

Feeling creative? Scott Adams once wrote:

“Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.”

We all make mistakes. It’s the inevitable result of being human. At our creative best we tend to make even more mistakes than usual. The key is to recognize this for the blessing it is. Hidden among all the ideas that don’t work out are the precious few that can change the world.

So next time things don’t turn out as planned, take another look. You may have created something even better!

Let’s get creative – and have a sunny weekend.

Clarity

P.S. “Only the mediocre are at their best all the time.” Dilbert

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Questions

Happy Friday!

Sales expert and business growth specialist Jeff Blackman has some insightful observations on the importance of relationships. I found this one particularly noteworthy:

“Great relationships come from the questions you ask, not the statements you make.”

It seems that everyone pays lip service to the theory that relationships are the key to success in sales. But more than theory, we need skills to build those relationships. It’s not enough to know our own products and services inside out, we need to understand our clients’ concerns, needs and dreams.

That’s why great questions lead to great relationships. By asking the right questions we learn how to help our clients and they learn that we care about what’s most important to them.

So here’s to great relationships – and a sunny day!

Clarity,

P.S. “Judge a man by his questions rather than his answers.” Voltaire

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Believe to Achieve

Good afternoon,

It’s Friday! Recently I was talking with a friend of mine who is job hunting. He was telling me he’d found a posting for the perfect position for him. Then he added, but they probably won’t think I’m qualified. Have you ever done this? Let self-doubt talk you out of something before you even start?

Believe in yourself!

Many of us are our own harshest critic when we need to be our own biggest cheerleader and encourager. Confidence is believing in yourself and then acting accordingly, without waiting around for someone else to say “you can do it.”

The best part is that it’s a self-fulfilling prophecy, the more you believe, the more you achieve.

Let’s go for it – and have a sunny weekend!

P.S. “The way to develop self-confidence is to do the thing you fear and get a record of successful experiences behind you. Destiny is not a matter of chance, it is a matter of choice; it is not a thing to be waited for, it is a thing to be achieved.” William Jennings Bryan

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Today

Happy Friday!

Do you have plans for Memorial Day? How about the next five Memorial Days?

Life is so full of twists and turns that it can be hard to predict what’s around the next corner, let alone five years from now. In the words of Benjamin Franklin:

“One today is worth two tomorrows.”

Making plans makes sense, but trying too hard to predict the future prevents us from making the most of the moment.

Carpe diem – and have a Sunny day!

Clarity

P.S. “We usually lose today, because there has been a yesterday, and tomorrow is coming.” Johann Wolfgang Von Goethe

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Modern History

Happy Friday!

Here’s a thought for the day…have you Googled yourself lately? Sure it sounds like bad behavior but it’s actually good business. These days we’re all being Googled for one reason or another and it’s wise to know what people see when they search for you.

History matters.

In addition to monitoring our own history online, we can make more responsible decisions about hiring individuals or businesses by researching their online history. If this sounds like common sense that’s because it is. However, the trick is consistently remembering to do it.

Happy Googling – and have a sunny day!

Clarity

P.S. “Knowledge is power.” Francis Bacon

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Plans

Good morning,

Happy Friday! Everyone generally agrees that if we make plans and follow them we’re more likely to achieve our goals. But since there’s so much we can’t control, it’s equally important to remain flexible as conditions change. It pays to remember that…

“If you don’t bend you’ll break.”

Plans are valuable tools. But let’s not get so attached to the plans that we lose sight of the goals. It’s better to remain flexible and open minded in order to find a new route when we run into roadblocks.

I remember being told as a child that when the winds of change blow the oak snaps. But the reed simply bends and continues to thrive in both calm and storm.

Stay flexible – and have a sunny day!

Clarity

P.S. “Life is what happens to you while you’re busy making other plans.” John Lennon

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